Big-Nose Bob and High-Voice Harry The Efficacy of Facial and Vocal Mnemonics for Proper Name Recognition

Date of Award

2010

Document Type

Thesis

Degree Name

Bachelors

Department

Social Sciences

First Advisor

Callahan, Charlene

Keywords

Mnemonics, Memory, Sensory

Area of Concentration

Psychology

Abstract

The use of mnemonics, or memory enhancement, has existed since ancient times in various forms. More recently, the precise neurological and psychological implications of various mnemonics have been studied, comparing the efficacy of different mnemonics in an effort not only to improve memory capabilities, but also to explore the way the brain stores data. Specifically, it has recently been hinted that the various sensory modalities of the brain both share and divide attention across modalities. The present study sought to assess memory improvement produced by two sensory modality conditions designed to elicit implicit mnemonic formation during proper name recognition: exposure to facial stimulus and exposure to vocal stimulus. These stimulus exposures were tested in both primed and unprimed recognition conditions. No significant differences were found relative to the control in any of these conditions; however, unsolicited participant responses did reveal important information about individual spontaneous use of mnemonic devices.

Rights

This bibliographic record is available under the Creative Commons CC0 public domain dedication. The New College of Florida, as creator of this bibliographic record, has waived all rights to it worldwide under copyright law, including all related and neighboring rights, to the extent allowed by law.

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