The Empire of the Mouse A Microeconomic Analysis of Adaptive Pricing and Marketing Strategies
Date of Award
1993
Document Type
Thesis
Degree Name
Bachelors
Department
Social Sciences
First Advisor
Elliott, Catherine
Keywords
Marketing Strategies, Walt Disney World, Microeconomics
Area of Concentration
Economics
Recommended Citation
Lowery, Mary Teresa, "The Empire of the Mouse A Microeconomic Analysis of Adaptive Pricing and Marketing Strategies" (1993). Theses & ETDs. 2016.
https://digitalcommons.ncf.edu/theses_etds/2016
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