Seeing What You Are Looking At Assessing the Efficacy of Product Placement in Motion Pictures

Date of Award

1990

Document Type

Thesis

Degree Name

Bachelors

Department

Natural Sciences

First Advisor

Roth, James

Keywords

Product Placement, Motion Pictures

Area of Concentration

Experimental

Rights

This bibliographic record is available under the Creative Commons CC0 public domain dedication. The New College of Florida, as creator of this bibliographic record, has waived all rights to it worldwide under copyright law, including all related and neighboring rights, to the extent allowed by law.

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