Buying In Marketing and the Construction of the Gay Aspirational Identity
Date of Award
2001
Document Type
Thesis
Degree Name
Bachelors
Department
Social Sciences
First Advisor
Brain, David
Keywords
Marketing to Gays, Gay Aspirational Identity, Homosexuality
Area of Concentration
Social Sciences
Recommended Citation
O'Malley, Shannon, "Buying In Marketing and the Construction of the Gay Aspirational Identity" (2001). Theses & ETDs. 3024.
https://digitalcommons.ncf.edu/theses_etds/3024
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